Skip to content
Call Us Today: 303-657-4761 | MON-THURS: 10-6 / FRI: 10-7 / SAT: 9-5 / SUN: CLOSED
Call Us Today: 303-657-4761 | MON-THURS: 10-6 / FRI: 10-7 / SAT: 9-5 / SUN: CLOSED

Consumer Choice

  • Trinell Bed with 1 Large Storage Drawer image
    Sale Sale

    Trinell Bed with 1 Large Storage Drawer

    $1,023.66 - $1,158.12
    $1,023.66 - $1,158.12
    $1,158.12
    $787.43 - $890.86
    $787.43 - $890.86
    $890.86

    If you love country living, this full panel bed with storage matches your authenticity. Its rustic finish, plank-style details and nailhead trim pa...

    View full details
  • Sale Sale

    Trinell Bedroom Set

    $1,699.36 - $2,801.99
    $1,699.36 - $2,801.99
    $1,835.50
    $1,307.20 - $2,155.38
    $1,307.20 - $2,155.38
    $1,411.92

    Bring home a sense of authenticity with this bedroom set. Earthy yet clean, these pieces create an aesthetic that can only be described as both rus...

    View full details
  • Trinell Youth Bed image
    Sale Sale

    Trinell Youth Bed

    $579.92 - $677.38
    $579.92 - $677.38
    $677.38
    $446.09 - $521.06
    $446.09 - $521.06
    $521.06

    Whether she loves horses or he's a cowboy at heart, this full panel bed matches their authentic sense of style. Its rustic finish, plank details an...

    View full details
  • Trinell Youth Bed with 1 Large Storage Drawer image
    Sale Sale

    Trinell Youth Bed with 1 Large Storage Drawer

    $1,257.32
    $1,257.32 - $1,257.32
    $1,257.32
    $967.17
    $967.17 - $967.17
    $967.17

    Whether she loves horses or he's a cowboy at heart, this twin bookcase bed with under bed storage matches their authenticity. Its rustic finish, pl...

    View full details
  • Trinell Youth Bed with 2 Storage Drawers image
    Sale Sale

    Trinell Youth Bed with 2 Storage Drawers

    $983.32 - $1,386.72
    $983.32 - $1,386.72
    $983.32
    $756.40 - $1,066.71
    $756.40 - $1,066.71
    $756.40

    Whether she loves horses or he's a cowboy at heart, this twin panel bed with under bed storage matches their authenticity. Its rustic finish, plank...

    View full details
  • Willowton Bed image
    Sale Sale

    Willowton Bed

    $463.93 - $1,272.41
    $463.93 - $1,272.41
    $964.82
    $356.87 - $978.78
    $356.87 - $978.78
    $742.17
    3D Available

    The ultimate look for a beach cottage or shabby chic inspired retreat, this California king panel bed carries you away to a dreamy time and place. ...

    View full details
  • Willowton Bed with 2 Storage Drawers image
    Sale Sale

    Willowton Bed with 2 Storage Drawers

    $863.95 - $1,035.41
    $863.95 - $1,035.41
    $863.95
    $664.58 - $796.47
    $664.58 - $796.47
    $664.58

    This twin panel bed with storage is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is won...

    View full details
  • Sale Sale

    Willowton Bedroom Set

    $835.38 - $2,865.85
    $835.38 - $2,865.85
    $1,420.34
    $642.60 - $2,204.50
    $642.60 - $2,204.50
    $1,092.57

    The ultimate look for a beach cottage or shabby chic inspired retreat, this bedroom set carries you away to a dreamy time and place. Its whitewash ...

    View full details
  • Wynnlow Crossbuck Bed image
    Sale Sale

    Wynnlow Crossbuck Bed

    $425.26 - $917.77
    $425.26 - $917.77
    $707.64
    $327.12 - $705.98
    $327.12 - $705.98
    $544.34
    3D Available

    This queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-chic...

    View full details

Consumer Choice — Frequently Asked Questions

What consumer choice brands does Icon Sales (CO)* carry?

Our Consumer Choice selection includes Ashley Furniture, chosen for a balance of quality, comfort, and value. Browse the collection to compare styles and finishes side by side.

What bed styles are available?

This collection includes Panel Bed, Bookcase Bed, Poster Bed, Sleigh Bed styles. The style sets the look — and storage beds add drawers underneath — so pick what fits your room and your storage needs.

How many people can it seat?

You'll find pieces that seat 0 in this collection. Check a product's details for its exact dimensions and configuration.

How much storage does it offer?

Storage varies by piece. Drawer counts include 1, 2. Check a product's details for its exact layout.

How do I choose the right consumer choice?

Measure where the consumer choice will go, then check your doorways, hallways, and stairwells to be sure it will fit inside. Think about how it will be used and by whom — homes with kids or pets do best with durable, easy-clean materials — and match the color, finish, and scale to what you already own. Want a second opinion? Just contact us.

Do you deliver consumer choice items?

Yes. We deliver throughout our local service area and, in most cases, will bring your consumer choice inside and place it where you want it. See our shipping & delivery policy for timelines, or contact us for a quote and an estimated delivery window.

Can I finance a consumer choice?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans. Ask us about prequalifying so you can shop with a budget in mind.

Does my consumer choice come with a warranty?

Most pieces are covered by the manufacturer's warranty, which typically protects against defects in materials and workmanship for a period that varies by brand and product. Keep your order confirmation as proof of purchase, and contact us if you ever need to file a claim — we'll help you work with the manufacturer.

What if my consumer choice arrives damaged?

Inspect it at delivery, and if anything isn't right, note it on the paperwork, snap a few photos, and contact us immediately. We'll coordinate a repair, replacement part, or return under our return policy.

5 Stars
Top Rated
Delivery Available
Payment Options Available